Sunday, October 30, 2016

What's Your Cookie?

Iglesia Rancho de Taos

New Mexico

When we moved from "The" Bronx to Winsted, CT, I was five years old. I spoke very little English but I new a few words to get buy; enough to make friends with neighbors, all it took was bag of Oreo cookies. "Do you want an Oreo cookie?", I would inquire. It didn't take me long to make friends.

My mom told me that my solicitation didn't just stop with the Oreo cookie offer either. In fact, she told me that she would place me in the grocery cart while at the store and I would start to sing: "I like people and people like me". The song was not original it was part of a Lifebuoy soap jingle I had heard. (Apparently, I loved that as much as my Oreo cookies too.) Both worked and I made friends.

It's been years since then, but I've managed to continue my cookie charity and singing my song to myself but not out loud   If you  are in any kind of sales you have to both have and be a cookie. You should genuinely like people. Be real, be you. It's important that you be willing to first give of yourself, before you ask someone for anything. Differentiate yourself from others by offering a cookie. Be interested in their wellbeing first.

So what's the cookie? Why it's you of course! Offer yourself. Be of value. Why should that person wish to speak with you again? What do you have of value to  offer them that they should want to speak with you today?

My blogs and photography have been my cookies for years. Sometimes both photography used and words spoken have been related but separately each was its own cookie for you.

As you knock on a door or get ready to call someone think about the cookie. By the way, my name is Al Hernandez and I am a financial advisor. I like people and people like me because I make the complicated seem simple. I happen to have an Oreo cookie would you like one?

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